Why do Retailers put easter eggs out in December/January????? -

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14

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Why do Retailers put easter eggs out in December/January?????

Category: Retail Stories 2 Comments

Easter Eggs in December? YOU MUST BE JOKIN’

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December 31st, 2013 • 1 CommentBy Lucy Sweet

THE WORLD’S GONE MAD, GUV! They’re selling Easter eggs in the shops, four months before Easter. Waitrose, Asda and M&S are selling Crème eggs and chocolate bunnies, despite the fact that Easter is on April 20th and we’ve all barely recovered from replacing all our blood with Baileys at Christmas.
easter egg box 300x200 Easter Eggs in December? YOU MUST BE JOKIN
Retailers love a bit of Easter – when it comes to sales of confectionery, nothing can beat our Lord rising from the dead. But the early eggs caused a Twitter storm (YAWN) as disgruntled shoppers with nothing better to do took to the social networking site to do some futile whingeing, while posting photos of Malteser bunnies.
One tweet read: OMG @waitrose you disappoint me easter eggs already #why #april20th’.
HASHTAG WHY, WAITROSE? WHHYYYYYYYY???
Waitrose responded to this ludicrous outpouring of anti-Easter sentiment with a shoulder-shrugging statement.
‘Our main Easter egg fixtures don’t go into our branches until later in January.’ They said.” However, where branches have surplus space, they may decide to put a selection of chocolate eggs out before then. This isn’t any different to what’s happened in previous years and we’re very sorry if any of our customers are upset.’
(Sorry/not sorry.)
M&S issued a similar statement, saying that they display a few Easter chocolates around now, but don’t put up Easter displays until after Mother’s Day in March. It’s called RETAIL – duh.
But that’s not enough for the chattering classes. Whatever next? Christmas trees in September???
Er, yes.
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2 Responses to Why do Retailers put easter eggs out in December/January?????

  1. mark beddau says:
    February 21, 2014 at 10:44 pm
    Reply

    Agreed!!! People are obviously buying less easter eggs these days, so retailers have to advertise more, and earlier!!!!! will we be able to buy easter eggs before christmas soon??? thanks for posting…. please follow me for futher updates. mark

  2. total12 says:
    February 21, 2014 at 9:36 pm
    Reply

    The social networking site to do some futile whingeing, while posting photos of Malteser bunnies. easter egg hunt 2014

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